| founding of the Laboratoires
Sarbec (Société d'Application
et de Recherche Biologique,
Esthétique et Capillaire - Biological,
Esthetic and Capillary Research and Application Company). |
Patrick Van Den Schrieck takes over the cosmetics
company founded by his father-in-law in 1966.
Launching of the Corine de Farme brand. |
The Institut Phyto brand
is launched in
the major supermarket chains. |
Acquisition of a factory in the Loire area (center
of France)
specialized in manufacturing perfume
and beauty products. |
Acquisition of a factory in the Nord area
(north of France)
specialized in manufacturing
hair-care products for hair salons. |
Acquisition of two companies
specialized in the manufacture of cosmetics
and technical wipes. |
Acquisition of a factory in the Nord area
(north of France)
specialized in hair-perming products . |
Begining of the Private Label business
ISO 9002 certification of
the Neuville en Ferrain factory . |
Acquisition of a factory specialized in
custom packaging.
Acquisition of Jacomo perfumes and
its Normandy factory
specialized in luxury perfumes. |
Launching of the first two perfumes
of the Sarbec era under the names
Perles de Silences and Ambro de Jacomo. |
Sarbec becomes licenced to manufacture and
distribute a range of baby-care products
under the name Playskool. |
Sarbec is granted a Walt Disney
licence to manufacture and distribute a children's range under
the name
Corine de Farme Mickey For Kids.
Launching of our Paradox for Women perfume.
|
Installation of a high performance production line
producing thick wipes,
enabling the company to double its production capacity.
Launching of the Paradox for Men perfume. |
Grouping of the various products units on a
45 000 m2 private industrial site.
Also saw the launch of the fragrances
Aura For Women and Aura for Men. |
May - June 2001: New television
sponsoring campaign by France 2.
New Corine de Farme Baby range. |
April 2002 :
Obtaining of the ISO 9001 Version 2000 standard
May 2002 :
Launching of the new identity of Corine de Farme,
the leading range of Sarbec Cosmetics, with a new base line
"Corine de Farme, la femme la plus complice des bons moments de la toilette" |
Launching of the new brand C. De Farme-Paris
Renewal of the ISO 9001 Version 2000 standart
Installation of a production line for the new pocket format of thickwipes
|
Purchase of the Polish firm Forte Sweden
Advertising campaign on TF1 for intimate cleansing range of products
|
Lauching of the Jacomo For Her perfume
Participating in the Global Compact
|
Corine de Farme is breaking new ground and is launching the 1st 100% biodegradable fiber wipes
New Corine de Farme Kids ranges
|
Participating in the Global Compact
|
|
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